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Corporate Profile

Al Jassim Group, fondly known as AJG, is a twenty-five-year-old prominent business group, established in 1993 by Sheikh Khalid Bin Jassim Al Thani in the State of Qatar.


Al Jassim is a diversified business group, with interests ranging from real estate to quick service and casual dining restaurants, boutique café, hospitality segment and trading of fast moving consumer goods (FMCG).


Group plans to open a lifestyle luxury hotel, which will open its door to its guest to have an unique experience by the last quarter of 2021!


Al Jassim Group has substantial investments both in Qatar and abroad, which gives the group a leading edge in the global enterprise market.

Led by dynamic management team with a strong multi-cultural workforce of over 1000 plus people from 15 different nationalities. It possesses an in-depth knowledge of the region, its culture and business environment, while having an extensive experience in dealing with leading international brands.


With customer experience being the front and center of its execution strategy, it has a vision to expand its horizon in all the segments that it operates in. Al Jassim Group has grown from strength to strength and aims to continue its expansion & profitability journey by anticipating market trends. Driven to obtain state-of-the-art projects that add value to all its stakeholders & shareholders.


Al Jassim Group is committed to create a healthy environment for its people & customers by providing a balanced life-style.



CEO's Message

Al Jassim Group completes twenty-five years of its exceptional journey and I feel very privileged writing this message to all those who have been associated with the organization, since its inception.


Al Jassim Group was founded in 1993, has progressively grown over the years with the support of dynamic, astute and result-oriented management team. The group has been able to achieve significant growth in all the business segments.


Our group recognizes that it is through dedicated and enthusiastic professionals, standing behind the company’s reputation, are the pillars of strength for it to accomplish its goals.


We firmly believe to have a sustainable & successful business requires consistent execution & an uncompromising commitment to deliver exceptional customer service through passionate people to build loyalty and lasting relationships. Our customers, partners, suppliers and community at large, have been an integral part of our strategy.

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Through our inherent customer centric approach and relentless pursuit of perfection, our employees share the vision, mission and values, and are committed to maintaining highest standards of service. It fosters a work environment where diversity is valued, quality of life is enhanced, individual aspirations are fulfilled, and professional aspirations are met. This further creates a culture of empowerment to nurture skills to bring out the best in our people, where integrity, respect and dignity are highly valued. We appreciate & celebrate team achievements to maximize talent to the benefit of each individual and for the company.


By adopting and harnessing new-age technology, we continue our journey into the future. We will invest ahead of the curve by anticipating market trends to increase shareholder value through innovation of new products and services. In line with our expansion plan, we will strive for efficiency and profitability across the segments that we operate in, to scale new horizons for the group in the years to come!

– Khalid Jassim M A Al-Thani

Our Vision, Mission & Value



To be the best quality food, service and value provider in the segments that we operate in.



By continuously building trust with our customer-base, adding quality to life as a provider of wide choices, great service and excellent value to communities in which we operate.




Integrity: We act with honesty and integrity, never compromising the truth. We communicate openly, and our actions are consistent with our words.

Respect: We treat our team members, customers, partners, and suppliers with mutual respect and sensitivity, recognizing the importance of diversity. We respect all individuals and value their contributions.

Unity: We are one company, one team. We believe that succeeding as one enterprise is as important as succeeding independently. Balancing empowerment and interdependence make us strong. We will work together, building relationships to create ever-greater value for the customers we serve.

Accountability: We accept our individual and team responsibilities and we meet our commitments. We take responsibility for our performance in all our decisions and actions.



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